Democratizing Access to
Consumer Data
AI models are only as effective as their underlying data. However, it has never been harder to access differentiated consumer signals at scale. Yobi streamlines and de-risks access to high quality, pre-engineered data primed for model training and predictive optimization.
01.
Integrate one of the largest consented consumer datasets to supercharge first party data
02.
Accelerate time to value with predictive signal fine tuned for custom business outcomes
03.
Consolidate data acquisition to reduce operational complexity and vendor management
04.
Minimize risk through privacy preserving data enrichment built on opt-in, first party signal
Predictive Core Signal
Commitment to Privacy
When scientists work with consumer data, privacy and consent are paramount.
The same ethical considerations are rarely applied in the commercial use of behavioral data. Yobi aims to put these principles at the forefront of its business model: maximizing value while minimizing risk.
As a steward for behavioral datasets from multiple industries, YOBI uses machine learning technologies to build tools that allow clients to understand the behavior of their current and prospective customers without needing to handle sensitive, identifiable information.
YOBI creates privacy preserving representations of behavior from predictive signals not being collected today. This approach unlocks the same insight into customer preference that big technology companies enjoy to effectively democratize AI / ML for enterprises of all sizes.
YOBI prioritizes partnerships with first party, opted in datasets, and was created in part to support the scientific use of behavioral data for understanding how human minds and societies work.
Data access is the original scaling law
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